Jacoub And The Pixel 2's Marketing
Take a look at this ad: This is the ad most people are going to see for the Google Pixel 2, since it's the one that currently plays before a video starts on YouTube, and you probably already know about the slow death of TV. (Also apparently it plays in movie theaters, but I haven't gone to one in 2 years, so I don't know if that's true or not.) Now, the ad itself isn't bad. Actually looks like it was made with a pretty high budget. The acting's good, the cinematography is as well, and it's overall more interesting to watch than some 3D model spinning around while quotes and features fly on the screen like so many tech manufacturers like to do nowadays. And although it does talk quite a bit about features that every Android phone made after 2014 can do, it also does focus on features specific to the Pixel 2, like Google Lens or its infinite photo storage. But that leads us into the real problem with the ad: it gets cut down to less than 15 seconds on ...